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Vehicle Graphics

VIEW OUR VEHICLE GRAPHICS WORK HERE

Masterpieces are not just created on canvases. Nowadays, many design companies are creating works of art in the exteriors of buses, cars, trucks, vans, and other types of vehicles. And why not? Vehicle graphics transforms modes of land transportation into graphics on wheels and mobile advertisements. Your design will be seen by thousands of people on a daily basis, and help your client increase revenue and brand visibility.

Vehicle graphics are hard to miss because they are designed to command attention. The design possibilities are endless. The trick lies in getting the message across with the proper use of contrasting colors, images, space, and typography.

Graphics and lettering used to be painstakingly (or rather paint-stakingly) done by hand. But digital printing technology and vinyl have made it easier for graphic designers and wrap installers to create half or partial wraps (which usually start at the rear of the vehicle and makes its way towards the driver and passenger doors) and full vehicle wraps.

Creative, well-installed vehicle wraps look like they have been hand painted on the car or truck. They also provide visual tricks that simply can’t be achieved using manual painting. A quality vehicle wrap can last between five to seven years – a good return of investment.

Here are some of the factors that you need to consider before you design your first vehicle graphic:

Tools

Choose a vector graphics editor like Adobe Illustrator, which will enable you to create designs that you can scale without losing clarity. Photoshop is also useful for designing vehicle wraps but Adobe Illustrator loads faster. Use vehicle templates so you don’t have to take photographs of the vehicle and measure the dimensions.

Message

A wrapped vehicle is basically a moving signage so keep the message simple. It’s impossible to enumerate all of the products, services, and benefits. A design that is too text heavy is likely to be ignored so stick to the business name, contact information, and a tag line. Remember: wraps must be readable while cruising on the highway and when parked.

Colors

Highlight the important parts of your message by using contrasting colors. A good color scheme allows the message to stand out.

Images

Resist the temptation to turn your vehicle wrap into a collage, particularly if you’re working on large vehicles like buses, trucks, and vans. The images should complement the overall wrap design, not take over it (unless your wrap is mainly for vanity).

Typography

The message must be legible while the vehicle is in motion or stationary. Choose a simple font and keep the size normal, not too big and not too small. Use the right spacing. Reverse the text on the hood to make the message readable on a rear view mirror.

White Space

Add white space whenever possible because it accentuates your design. The colors and images attract your audience – the drivers and pedestrians – while the white space allows them to zero in on your client’s message including the name, number, and address.

VIEW OUR VEHICLE GRAPHICS WORK HERE

Take a look at some awesome vehicle graphics:

Godfather Wrap on a Sedan

image2 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Epson Bugatti Wrap

image3 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Mustang Flame Wrap

image4 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

BMW M3 GT2 Art Car

image5 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Lamborghini Aventador Prototype

image6 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Porsche Cayman Wrap Concept

image7 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Ferrari 458 Camouflage Wrap

image8 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Matte Black Bentley

 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Lotus Elise Tiger Wrap

 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

FHM Mini Cooper

 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

McLaren MP4-26 F1 Car Wrap

image12 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Peugeot 3008 Ad Campaign

image13 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

National Geographic Bus Wrap

image14 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Copenhagen Zoo Snake Bus Wrap

image15 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Toothbrush Bus Wrap

image16 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Limo Bus Ad

image17 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Street Sweets

image18 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Movie-themed Food Truck

image19 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Fro2Go Truck Wrap

image20 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

Kit Kat Truck Wrap

image21 20 Awesome Vehicle Wraps. Tips on Creating Automotive Ads

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